Chinese conglomerate Youngor Group has acquired French luxury childrenswear label Bonpoint from private investment firm EPI for an undisclosed sum.
EPI acquired the brand in 2007, quadrupling its revenue and expanding internationally over the last 17 years. International sales now account for 80 percent of the company’s revenue.
Youngor’s strong expertise in the Asian will help the company continue its development under new ownership, EPI chairman Cristofer Descours said in a note to employees reviewed by BoF.
Learn more:
Why Everyone’s Launching Designer Kidswear
More fashionable retailers and brands are piling into the $145 billion childrenswear market as a generation of founders and their fans age into parenthood.
