Hosting almost every major designer brand of the moment—think Jimmy Choo, Re-Done, Gucci, Victoria Beckham, Bottega Veneta, Balenciaga, and hundreds more. You’ll also find an array of mid-priced labels loved by fashion editors and influencers alike like Rejina Pyo, Rixo, Faithfull The Brand and GANNI. Basically, Net-A-Porter is one of those retailers that can feel a little more once-in-a-lifetime dream treat than a regular shopping reality.
That’s why, when their sales do come along, making the most of them is a no-brainer. The Net-A-Porter Cyber Monday sale is one of the best Black Friday sales around, serving up the perfect opportunity to curate a capsule wardrobe of timeless and durable designer clothes.
Of course, for many years, Net-A-Porter.com didn’t take part in Black Friday at all. It was only in 2019 that they launched a Cyber sale for the first time by discounting virtually everything in their ever-popular Seasonal Edit section (read: the page that’s bookmarked at the top of any fashion editor’s phone). This year’s markdowns are a similar affair to last year’s, with savings automatically added at checkout, no code needed.
What can we expect from Net-A-Porter’s Black Friday sale 2024?
So what can we hopefully expect to see in Net-A-Porter’s Black Friday 2024 deals? Last year there were designer handbags, knitwear, Christmas party dresses, winter boots and tonnes more. Sure, some of the selected items in the sale will technically be past season, but they’re ~certainly~ not out of style. Rather, pieces like summer dresses, summer wedding guest dresses and sandals that will get your 2025 holiday wardrobe prepped.
In 2023, the Net-A-Porter Black Friday sale stayed live right up until midnight on Cyber Monday, giving everyone plenty of time to make their purchases considered ones. We’re expecting to see the same this year, because, let’s face it, the days of unsustainable impulse buying are long gone.
How to shop sustainably this Black Friday and Cyber Monday
Black Friday and Cyber Monday can be a breeding ground for unsustainable behaviour, but it doesn’t have to be. Here’s how to shop the early Net-A-Porter Black Friday sale sustainably.
- Take a look through your wish list, and check whether the items you’ve been hankering over are in the sale. It could result in some serious savings on something you previously weren’t able to justify.
- Make a list of what your wardrobe already has in it – and any gaps that need to be filled. There might be discounts available, but snapping up a camel-hued trench coat isn’t a good deal if you’ve already got three.
- Think about who you might like to buy Christmas gifts for this festive season. The Net-A-Porter gifting section is killer this year, with beauty/skincare (hello, Charlotte Tilbury) and accessories galore that’d make gorgeous gifts for mom, gifts for girlfriend or gifts for sisters.
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