Missoma says “Hello Marylebone” as it ramps up expansion, opening its new two-storey flagship in London’s Marylebone Village on 17 December.
The new store is described as an “immersive experience on New Cavendish Street in Marylebone”. It’s a one-stop shop for all things jewellery, with pieces starting from £98.
Missoma is a contemporary British jewellery brand known for its timeless, everyday pieces. Founded in 2008 by Marisa Hordern, Missoma blends modern design with a focus on quality craftsmanship from delicate chains to chunky statement pieces.
This is Missoma’s fourth permanent location, after opening in Covent Garden in November 2023, Leeds in August 2024 and Carnaby Street in November 2024.
Missoma Marylebone
In the new store, shoppers are invited to shop its best-sellers as well as pieces from its collaborations with style icon Lucy Williams, fashion designer Harris Reed and Beijing-based creator Savi.
Here, visitors can also take advantage of the Piercing Studio and Welding Studio (where permanent bracelets are on offer). They can also enjoy instant free engraving in-store – perfect for the gifting season.
As Missoma’s “most personal store” to date, the new flagship has been designed to showcase the brand’s playfulness. The luxurious interiors feature curved edges, textured materials, and contrasting tones. Intricate details include a hand-sourced Murano chandelier, lacquered detailing, mirrored ceilings, and a private downstairs studio for exclusive events.
