There are certain times of the year when the designer fashion sales are at their peak: post Christmas, late summer, Black Friday. But if you look hard enough, there are noteworthy deals to be found all year round. Of course, this is not an excuse to mindlessly scroll through online fashion sites 24/7, but rather a call to be a little more savvy when it comes to making those big fashion investments.
Our top tips? Make sure you add items to your “favourites” list on retailers, as this will mean that if they are discounted, you’ll get a notification. It’s also worth searching for specific products on Google’s “shopping” tab, as it allows you to filter by sale only – it’s a great way to compare pricing across different retailers, too. If you’re on a tight budget, meanwhile, we recommend keeping an eye out for sales on resale platforms – their discounts tend to be a little less predictable, but Vestiaire and eBay have both hosted special sale events in recent months. It’s a no-brainer if you want to bag yourself a high-end bargain.
But, more than anything else, sale shopping is made infinitely easier if you have a pre-planned wishlist – whether it’s pieces you’ve been lusting after all year, or smaller designer brands that are usually out of your price range (this is where the “filter by brand” function comes into its own). We know the sheer number of items on offer during sale periods can feel a bit overwhelming, so we’ve helped you get started by curating a list of the designer sale buys we’re loving right now.
From Ssense to Selfridges, Mytheresa to Liberty, scroll down to see and shop our edit.